Category: Digital Marketing

Advantages of Third-Party Ad Server

The third-party ad server called advertiser-side-server is used by advertisers to run ad campaigns. Besides hosting and serving ads, third-party ad servers enable you to manage and optimize advertising campaigns and get detailed reports on ad-serving activities. An ad server…

Post-pandemic customer behavior changes for shops

Pandemic has drawn a line on the calendar – you will always identify the period as pre and post covid. The entire economy was disrupted, thus leaving big and small businesses crippling. From operations to customer behavior – everything is…

3rd Party Ad Server Benefits

The 3rd party ad server functions as a web server used for hosting ads. It can be used by the publisher for delivering the adverts directly on mobiles and websites. These 3rd party ad servers make it possible for publishers…

Using Discounts And Promotions To Boost Your Business!

When you venture into any product or service-based business, you need to explore the various promotional techniques for expansion. The means of online promotions for today’s micro and small business are manifold. One of the recent surveys revealed that around…